Tag Archives: Vine

How to Decode Buzzwords on Your Wine Bottle, Like ‘Terroir-Driven’ and ‘Sustainable’

No, it’s not just you — wine marketing jargon is confusing at best, and misleading at worst. Buzzwords like “terroir-driven” and “sustainable” have long been used to capture consumers’ attention, especially in wine. However, a lack of concrete definitions surrounding these terms has led to confusion and misinformation among drinkers and producers. We asked four […]

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